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New BGIA Associate Member – American Golf

Story published at 17:03, Tuesday, January 27th, 2015


Daniel Gathercole, Head of Marketing at American Golf

Daniel Gathercole, Head of Marketing at American Golf

The British Golf Industry Association (BGIA) is delighted to welcome American Golf as a new associate member.

American Golf is Europe’s Largest Golf Retailer with 103 stores nationwide. They are also the UK’s largest employer of PGA Professionals.

Daniel Gathercole, Head of Marketing at American Golf said: “American Golf is committed to becoming more actively involved in developing the game. This means positioning ourselves at the heart of golf and working with key organisations such as the BGIA. It is in everyone’s best interests to work together to reach new golfers and to revitalise the game. It is a big challenge, but one that we are very much looking forward to being part of.”

Companies related to the golf industry, that are not directly engaged in the manufacture, wholesaling and/or distribution of golf products and services can all become associate members of the association.

Nigel Freemantle, BGIA Chairman said: “Having American Golf as part of the BGIA will help us better reflect the views of the entire industry and unite together to grow the game of golf. We look forward to working closely with our latest member”.

BGIA www.bgia.org.uk

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