Galvin Green, the Swedish clothing brand that recently achieved No. 1 status in the waterproofs market, is taking full ownership of its UK and Ireland operation after agreeing terms with The Golf Business Ltd, its licensee in this country for the past seven years.
From 1 March 2009 all brand sales and marketing in the UK and Ireland will be managed by the newly-formed Galvin Green UK Ltd.
The new company will retain the existing network of sales agents reporting to managing director Mike Johnson-Hill, along with the customer service centre in Chertsey.
“We have been planning this move for some time and it reflects the level of success Galvin Green has enjoyed in our biggest market in recent years,” said Christian Nilsson, CEO of Galvin Green. “Pre-orders for the 2009 range are once again up on the previous year and our British and Irish customers can expect even greater investment in the business under the new company structure,” he added.
Galvin Green, with its emphasis on GORE-TEX® waterproofs and new fabric technology in other clothing lines, has seen its UK business grow rapidly in the past five years.
“We expect that the new structure will provide our customers with even better service and help the brand grow still further, even in difficult trading circumstances,” said Mike Johnson-Hill.
Galvin Green www.galvingreen.com