BTME is a Hit for Highspeed
Story published at 17:00, Tuesday, January 27th, 2015
This year Highspeed Group Ltd enjoyed what was probably their best-ever BTME with an innovative ClearWater Prize Draw, the launch of the Carbery Fuel King 2500 litre Fuel Point and the Z Spray shoe, club and trolley cleaner
Group joint M.D. David Mears told GBN.com: “BTME is an important event to us and we were very pleased with the show this year. The organisation was excellent and being next to a much improved catering area helped us too. We think BIGGA has the formula just right now with a good balance between education and exhibition. We look forward to an even bigger show next year!”
Highspeed spent some time on pre-show PR and was encouraged by responses. They also used the show to run a very attractive Prize Draw. The prize was a free ClearWater system and was open to anyone attending the show wishing to upgrade their wash-off facilities. With such a wonderful prize, understandably the draw was kept under wraps until the show started. The stand was very busy and enquirers for ClearWater were soon filling in their entry forms. Highspeed was pleased that BIGGA’s CEO, Jim Croxton kindly agreed to draw the winner on Thursday afternoon.
BTME 2015 also was selected by Carbery Plastics for the UK launch of their fully specified 2500 litre Fuel King bunded Fuel Point through their distributor Highspeed Group Ltd. The tank features a five meter retractable filling hose and created much interest. “At the end of day one, we were about to leave when a customer came to the stand and bought a fuel point there and then!” said David Mears. “An excellent end to the day!” he added.
The Zelup Z Spray new to the UK and available exclusively through Highspeed Group Ltd was also launched at the show. It created much interest and its effectiveness was demonstrated on the stand by Louis Issler from the manufacturer. This very compact unit uses an air and water mist for fast and efficient cleaning of golf clubs, shoes and trolleys.
Highspeed Group Ltd. www.highspeed.co.uk