Almost one in seven companies in the Golf Courses & Clubs industry are jeopardising their financial health in a bid to boost market share, warns financial analysts Plimsoll Publishing Ltd.
Plimsoll’s latest study into the Golf Courses & Clubs industry, which was recently updated for September 2012, demonstrates that 117 companies are risking their long-term sustainability in order to increase sales.
Yet while sales have seen an upsurge, the 117 companies continuing with their current business model are in danger of spiralling out of control and are heading for rocky ground.
The new Plimsoll report in, which analyses the top 929 businesses in that sector, makes for interesting reading. While the majority of the organisations are making solid and informed decisions, there are some firms that need to think about their goals.
David Pattison, author of the new market report, insists companies need to be wary of their actions.
He said: “Of course it’s exciting to see these companies increase their market share and invigorate the market, but if their financial health continues to decline then all these extra sales will count for nothing.
“In a market that displays modest growth, it’s evident that these businesses are impacting on the rest. Of the other 883 companies analysed in the report, just over half have seen their sales dramatically decline. Due to the 117 companies surging ahead, the others in the industry are facing the consequences.”
The new Plimsoll Analysis provides an intimate assessment of the leading 929 companies and is the most up-to-date analysis of the industry. Presented in a one-page per company format, the Golf Courses & Clubs Report summarises the strengths and weaknesses of each business, as well as informing directors about acquisition prospects.
*Readers of the Golf Business News.com are entitled to a £50 discount of this new special edition of the Plimsoll Analysis – Golf Courses & Clubs. Call 01642 626400 for further details and quote reference PR/LI31.
Plimsoll Publishing Ltd. www.plimsoll.co.uk