Hillier Hopkins launch the annual benchmarking survey
Story published at 23:58, Tuesday, October 18th, 2016
Page last updated at 7:00 am, Wednesday, October 19th, 2016
The survey, which has been running for more than 10 years, is open to member and proprietary clubs. The results provide an extensive benchmarking report containing valuable insight for the industry. For many clubs, maintaining membership levels and monitoring spending are key factors in determining a club’s survival and success. The report provides users with stats on spending and income levels across all areas of the business, giving decision makers a useful management tool.
High Post Golf Club’s Manager Peter Hickling (GCMA “Team of the Year” award winners) commented recently “In today’s highly competitive climate, having access to industry trends on such a detailed level enables management and the board to shape the club appropriately to meet the challenges that lie ahead”. To take a look at previous reports please click here.
To take part in this year’s study, and for a chance to win a round of golf on The Old Course at St Andrews, please click here and complete the online form. Results are anonymised and contact details are only used for prize draw purposes and to send respondents the benchmarking report. The survey closes on 11th November 2016 and Hillier Hopkins will send a copy of the report to all participants.