This is the first ever Europe-wide report on the market for Clubs, Balls, Bags and Trolleys across 18 European countries.
The countries covered by this report have a combined population of 525 million people. In the last 20 years the number of people playing golf in these areas has risen by a dramatic 500%. The number of facilities has also increased and there are currently over 3,700 golf courses in these countries.
This key publication contains information on market sizes, ‘premium’ and ‘value’ brands, likely growth rates and key distribution channels. In essence, it reveals a market valued at over £630 million and with projected growth in many territories and equipment sectors.
The research has been carried out by Sports Marketing Surveys on behalf of the British Golf Industry Association (BGIA) with financial support from the UK Trade & Investment’s Export Market Research Scheme. For anyone interested in the Golf Equipment market – this is a real “must have” publication.
For further details contact Jacqui Baldwin of the BGIA jacquib@sportslife.org.uk
BGIA www.bgia.org.uk
Global Edition
