LET Announces Partnership with Srixon Sports Europe
Story published at 7:17, Monday, February 1st, 2016
The Ladies European Tour (LET) is proud to announce a two-year partnership with Srixon Sports Europe as its Official Golf Ball Supplier through 2017.
The partnership not only ensures that Europe’s top women golfers will be able to hone their skills using fantastic quality product at LET tournaments, but the marketing activities will engage with fans and aim to grow the women’s game.
Following the announcement of the partnership between the two parties, Ben Davis, Srixon Brand Marketing Manager said, “We are committed to supporting golf at all levels of the game, so we are delighted to be taking our relationship with the Ladies European Tour to the next level.
“We are looking forward becoming the official range ball for the Ladies European Tour and being able to offer our high quality tour performance golf balls at each event to some of the best lady players in Europe plus activating our relationship via multiple touch points.”
LET CEO Ivan Khodabakhsh commented: “Srixon serves as the perfect partner for our organisation, which has a fresh and inspiring vision to become a developing force for women’s sport. We are proud to be able to showcase our brands together through this exciting partnership and we will be actively engaging with fans on and off the golf course.”
Srixon Sports Europe www.srixon.co.uk
Ladies European Tour www.ladieseuropeantour.com