Golfbreaks has announced a new partnership with Fairplay Exchange to become exclusive travel partner for the social betting app, that will see the travel company’s branding displayed throughout the app user experience.
Fairplay allows users to create bets with your friends without the need for physical cash and has become hugely popular within the golf industry with groups and societies.
Golfbreaks’ CRM & Partnerships Manager Oliver Cross said: “This is an exciting opportunity to collaborate with a new, fast-growing platform within the golf industry and to continue to showcase Golfbreaks as the world’s number one rated golf tour operator to a wider audience”
Lawrence Stocker from Fairplay Exchange added: “We’re delighted to be partnering with Golfbreaks as the official Golf Travel partner of Fairplay. Our fast-growing user base will benefit from exclusive Golfbreaks offers available to them through bespoke in-app messaging and advertising.
“At Fairplay, we are keen to bring in partners that align with our audience and as the leading provider of global golf travel, we feel Golfbreaks are the perfect fit for us. Since launch in May 2023, the Fairplay app has had over 70% of our audience participate in a peer-to-peer golf bet and we look forward to seeing that increase as our audience continues to grow.”
