Economics to the Fore!

The first-ever PGA Global Economic Summit on trends influencing the golf industry will be conducted at the 2007 PGA Merchandise Show.

With a focus on bringing international economic golf trends to the forefront of industry business planning, The PGA of America will introduce the first PGA Global Economic Summit during the 54th PGA Merchandise Show in Orlando 25-27 January. The Summit will be the featured PGA Merchandise Show program on 25th January and conducted on the new PGA Equipment Forum stage of the Orange County Convention Center.

The Summit speakers represent three of the largest PGA associations worldwide: PGA of America chief executive officer Joe Steranka, PGA of Great Britain chief executive Sandy Jones and PGA of Australia chief executive officer Max Garske. This multimedia presentation will present global trends and the economic significance of golf tourism, employment and tax dollars. Speakers will further address how these trends impact grassroots business and the potential international growth of the game. The PGA Global Economic Summit is the featured event among several smaller trends presentations held throughout the first Show day, themed “Emerging Global Trends & Product Introductions”.

PGA professionals and golf retailers can learn more about the 2007 PGA Merchandise Show, and register to discover the variety of education opportunities, product introductions and demo opportunities at www.pgashow.com.

The 2007 PGA Merchandise Show will host more than 43,000 international golf industry professionals who will preview and test merchandise from more than 1,250 golf manufacturers, learn valuable retailing methods and share successful player development programs to foster the continued growth of the game. The PGA Merchandise Show is a trade industry-only event.
PGA Merchandise Show www.pgashow.com

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