The organisers of the Golf Business Technology Conference (GBTC) are pleased to announce the official dates for the 2026 edition of the industry’s leading event focused on innovation and technology in the golf sector.
The Golf Business Technology Conference 2026 will take place from 5-7 May, returning to the vibrant city of Belfast, Northern Ireland—an internationally recognized destination for business, innovation, and world-class hospitality.
Hosted at the award-winning Merchant Hotel, GBTC 2026 is set to bring together global leaders in golf, technology, data, and sports innovation for three days of insight, networking, and discovery.
The Conference provides a unique platform to explore the rapidly evolving landscape of golf technology—from smart course management and digital fan engagement to AI, sustainability solutions, Revenue Generation, Golf Entertainment, Operational Efficiency, Club Management, Leadership and beyond.
“Learn to better manage your course like an investment and understand the latest advancements in tech and entertainment whilst taking home powerful and innovative ideas that can improve your bottom line,” said Aboo Tayub, Founder of Golf Business Technology.
“Golf is transforming, and technology is at the heart of that evolution. GBTC 2026 in Belfast will not only highlight what’s next in the game—we’ll connect the people who are building it,” he continued. “We’re excited to return to Belfast, a city that mirrors the spirit of innovation our industry is striving toward.”
GBTC 2026 will feature keynote speakers, interactive panels, live tech demonstrations, and hands-on networking opportunities with startups, investors, and established brands shaping the future of golf.
From course operations and player experience to data-driven decision-making, the GBTC brings together innovators, industry leaders, and forward-thinking professionals to push the boundaries of what’s possible in the game.
The 2026 conference features over 50 industry experts and thought leaders. Headlining the event are:
- Karen Lyttle (Director of Technology, The R&A): Delivering the opening keynote on leading technology transformation for The Open and AIG Women’s Open.
- Sarah Stirk (Sky Sports Golf Presenter): Renowned broadcaster and entrepreneur, bringing global insights from the PGA and European Tours.
- Simon Elsworth (Global Head of Professional Solutions, Syngenta): Discussing data-driven decisions and precision turf agronomy.
- Gina Rizzi (President, Radius Sports Group): A leading voice on “profit with purpose” and golf’s environmental impact.
- Danny Campbell (General Manager, Royal Portrush Golf Club): Sharing insights from hosting The Open and managing a world-class facilities.
- Bob Morse (President & COO, Invited Clubs): Discussing the evolution of the hospitality strategy within the world’s largest network of private clubs.
Additional speakers include representatives from Trackman, Golf Genius, Lightspeed, Power Tee, Details S.A, La Cala Resort and Ugolf International amongst others.
Sponsors & Partners
GBTC 2026 is supported by a network of the world’s most influential golf and technology brands.
- Key Partners include: The R&A, Syngenta, Golf.AI, SmashSwing, Courserev.AI, Inrange, Obbi Club, Invited, Metolius Golf, Ecorobotix, Golf Genius, Lightspeed, Trackman, Power Tee, PlayMore Golf and Bernhard & Company.
- Media Partners: Club Management Association of Ireland, Golf Management, National Club Golfer, 18 Players, Golf Management.
Ticketing & Registration
Tickets are now available with tiered pricing options. All passes include full conference access, networking lunches, invitation to the evening drinks reception, and access to the VIP Lounge.
- Delegate Pass (Full 2-Day Access): £995 + VAT
- 1-Day Pass: £795 + VAT
- Optional Golf Day (Tuesday, May 5th): £150 + VAT (hosted at Belvoir Park GC).
To register or view the full agenda, visit:
www.golfbusinesstechnologyconference.com/tickets