Maintaining top-flight playing surfaces across a large, multi-use facility demands more than just quality turfcare equipment – it requires absolute reliability, operational efficiency and a consistently high standard of finish.
For The Vale Resort, Baroness has become an increasingly important part of that equation, with the recent delivery of four LM551 fairway mowers adding to the finesse delivered by four LM331 surrounds mowers already at the venue.
Recognised as one of Wales’ most prestigious resorts, the site nestled among the Vale of Glamorgan countryside has undergone significant expansion over the years. Within the 650-acre private estate is a hotel, health and racquets club used by leisure members and six football and rugby pitches, for training by the FAW and WRU. Under the longstanding involvement of Head Greenkeeper Mike Bevan, the golf element has grown from a modest nine-hole layout into two 18-hole championship courses, maintained by a team of 12 greenkeepers.
“We try to limit the sharing of equipment between departments as, when you get a break in the weather, it tends to be the same machines that are in demand site-wide” explains Noel Werner, Golf Manager at the Vale Resort. “This drove a conscious decision to invest in equipment that is dedicated for golf. In exploring the options available in the mower market with the support of Geraint Richards at GJR Machinery, the quality of cut from Baroness stood out immediately.”
“We purchased four LM331 mowers in 2022 which are used daily during the main growing season on banks, tee and green surrounds and other peripheral areas. These mowers tick a lot of boxes – not just the quality of cut they deliver and the fact they stay on cut incredibly well, but from a maintenance and servicing perspective everything is super simple to work on.” Noel adds, “Their reliable performance is invaluable to us as such a busy resort where downtime just isn’t an option.”
Building on the success of the LM331’s, the club expanded its Baroness fleet further in October 2025 with the purchase of four LM551 mowers for the fairways. While winter conditions have limited their usage to date, expectations are high for the season ahead.
“The whole team are really looking forward to getting them out when new season growth arrives. Based on our experience with the surround mowers, we’re confident they’ll deliver the same precision, consistency and reliability on the fairways.”
Support has been another key factor in the relationship – with GJR Machinery and Baroness’s Paul Watson delivering fast, effective back-up when needed. “For a complex of this size, support is critical.” He emphasises, “Knowing there’s a team behind us, that understands our operation and is available to offer help and advice just further reinforces our confidence in the brand. It makes a massive difference.”

