An Audience with Annika and Greg

Greg Norman and Annika Sorenstam speak out on the state of the golf business and reveal the secrets of their success.

Annika Sorenstam with Andrea Sartori of KPMG
Annika Sorenstam with Andrea Sartori of KPMG
Annika Sorenstam with Andrea Sartori of KPMG

This month on Golf Business Community, Greg Norman and Annika Sorenstam share their insights on the economic downturn, the future of the golf business and offer a rare glimpse into their daily business lives.

Greg Norman, the former World Number One golfer, successful entrepreneur and recipient of KPMG’s Lifetime Achievement Award 2010, reveals his ‘concentric circles’ business model, his experience of working on six continents over 20 years, and highlights future business trends and the shift towards emerging golf markets.

Meanwhile, Annika Sorenstam, the greatest female golfer of all time and now a business professional and mother, has been honored with KPMG’s Golf Entrepreneur of the Year Award 2010. Listen to the the ten-time Major Champion’s plans for the ANNIKA brand group of businesses.

To watch these exclusive video interviews, read the latest KPMG golf business research and news headlines, visit: http://www.golfbusinesscommunity.com/

What did you think of this article?
Share your thoughts
Your feedback will be used in accordance with our Privacy Policy.

GolfBusinessNews.com, or ‘GBN’ as many people refer to it, is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. Sponsored posts are not accepted and we are independent of all special interest groups.

Click here to sign up for our free twice weekly golf industry news summary

Subscribe