Hexham Golf Club in Northumberland has become the 200th customer for business development agency The Revenue Club as its growth gathers pace in 2025.
The Revenue Club will be working with Hexham to develop its visitor income through a mix of revenue management and digital marketing, a unique combination that has helped the company grow to its current size since its inception in 2017.
“We’re delighted to be operating with such a forward-thinking venue in the north east,” said Scott Woodhead, The Revenue Club’s Account Director in the north of England and North Wales. “The excellent location and stunning course at Hexham suggests there is plenty of opportunity to build the club’s profile, and we are very much looking forward to helping them achieve their full potential in the coming year.”
The historic north east of England venue is the latest addition to a Revenue Club client base that spans the length and breadth of the UK and Ireland. Alongside its core service of helping clubs to generate revenue from their online channels with dynamic pricing, digital marketing and reporting, The Revenue Club has also developed a pioneering blueprint CRM model with HubSpot that is currently being used by a select group of 26 high-performing UK clubs.
“As more golf clubs become aware of the importance of balancing visitor income with their membership base, we had an unprecedented number of enquiries in 2024,” said Chris Knight, Co-Director at The Revenue Club. “The level of growth we’ve achieved at our clubs amidst a backdrop of challenging weather and economic conditions highlights the impact that well considered online operations can achieve.”
He added: “It is an exciting time for the business, and the wider market as we help golf clubs continue to modernise with the evolution of our CRM service and tap into the full potential of the tools and channels that in most cases are already at their disposal. This year has started extremely well, with the customer count likely to hit the 250-mark in the early part of the summer with half an eye on accelerating to 300 by the end of the year.”
To find out how The Revenue Club can help your business, contact Rob Corcoran at rob@therevenueclub.co.uk