Callaway Apparel has announced the launch of its Autumn/Winter 2026 collections, marking a strategic shift towards elevated style and comfort.
Moving beyond traditional performance wear, the AW26 range focuses on a sophisticated, natural feel, blending premium lifestyle aesthetics with the high technical standards required for all levels of play.
Helen Willsmer, Callaway Apparel Europe’s Brand Director, said: “We are committed to deliver all year round product collections as a true authentic golf apparel brand. The AW26 collection represents a pivotal progression for Callaway Apparel as we merge lifestyle aesthetics with the technical precision of our golf customers’ demand.
“While we are incredibly proud of the innovation in this range, specifically our move toward natural-touch yarns and carbon-zero materials, our primary focus remains the success of our retail partners. We are committed to driving mutual business growth through a robust support infrastructure and world-class service, ensuring our partners have the inventory and dedicated care required to thrive in today’s market,” she added.
MEN’S COLLECTION
AW26 Men’s is defined by three pillars: texture, detail, and luxurious fabric blends.
Refined Fabrics: In a move beyond standard performance polyester, Callaway is introducing natural-touch synthetic yarns. The collection features Modal, Tencel, and Lyocell blends, offering a soft, rich hand-feel while maintaining the moisture-management properties golfers expect.
Distinctive Designs: Leveraging yarn-dyed and jacquard techniques, the collection offers sophisticated patterns and textures. Standout details include unique rib collars, contrast plackets, and trademark Swing-Tech Technology seams. Every collar is crafted with a curated interlining to ensure a tailored, crisp shape.
Product Highlights
Stormguard Pro Waterproof Suit: Leading the technical line-up in Men’s AW26 is the new Men’s Stormguard Pro Waterproof Suit, engineered for ultimate performance in the harshest conditions. Featuring a 20K MMU waterproof rating and enhanced durability, the suit is crafted from a new high-stretch fabric that offers full 4-way stretch flexibility to move effortlessly with the swing.
Its unlined construction significantly reduces bulk and restriction, while premium technical features including fully seam-sealed joints, internal storm cuffs, adjustable cuffs, and a gripper hem, ensure the golfer remains completely dry without sacrificing mobility.
New Tech Sweaters: A highlight of the season is the introduction of luxe viscose yarn sweater polos and ¼ zips. These pieces feature an antimicrobial finish, making them the ultimate crossover garments for the course, clubhouse and leisure time.
PrimaLoft Thermal Jacket: This jacket features lightweight PrimaLoftf front insulation and refined chevron rib detailing at the hem. It is finished with a 2-way full-zip closure and dual hand pockets for warmth, comfort, and a modern look.
Textured Squares Long Sleeve Sweater Polo: Crafted from premium yarn, this long-sleeve polo provides a refined handfeel and lightweight warmth. It offers built-in stretch and all-day comfort for a sophisticated on-course style.
Hooded Jacket: This knit full-zip hoodie offers a luxurious premium feel and includes practical zippered side pockets. It features a 3-piece hood with toggle adjustability for adaptable warmth and a custom fit.
Odyssey Birdseye Jacquard Pullover: Constructed from quick-dry fabric, this pullover ensures you stay dry and comfortable by efficiently wicking away moisture. It is finished with premium details, including two hand pockets and a faux suede zipper puller.
Lightweight ¼-Zip Vest: Designed with the active wearer in mind, this vest includes anti-abrasion woven shoulder piecing for enhanced resilience. It also features practical on-seam side pockets and a subtle Chev raised heat seal logo at the back neck.
Lux Touch Pullover: This pullover is crafted from lightweight, high-stretch material designed to elevate your performance on the course. It incorporates Aquapel Technology for water resistance and is finished with a sleek modern logo puller.
WOMEN’S COLLECTION
Parallel to the men’s range, the AW26 Women’s Collection focuses on high-performance materials with a luxury lifestyle edge. Key themes include:
Textural Depth: Utilising cosy, structured fabrics like 3D double-knits and Pure Blend Lyocell, the collection provides a modern, architectural silhouette that doesn’t sacrifice mobility.
Style-Driven Performance: Incorporating the same antimicrobial finishes and natural-touch yarns, the women’s line offers elegant layering pieces designed to transition seamlessly from a morning round to social engagements.
Product Highlights
Mid Weight Textured Pullover: Crafted from double-brushed interlock, this pullover features brushed wicking for cozy dryness. It includes a mock neck with a chin guard and body-shaping seams for sleek, functional comfort.
Full Zip Jacket: This jacket combines soft-touch double knit comfort with body-shaping seams to create a flattering, modern silhouette. It features on-seam zip pockets and rib cuffs with thumbholes to move effortlessly with your swing.
Insulated Vest: This thermal vest features a protective mock neck with a chin guard and a 2-way front zipper. It is designed with stretchy side knit panels that move with you through every swing while providing warmth without bulk.
Insulated Jacket: This jacket version of the insulated vest features elastic-finished cuffs and a 2-way full-zip closure. It offers stretchy side knit panels and secure zip pockets to ensure mobility and warmth during cold-weather rounds.
¼-Zip Fashion Sweater: This sweater blends an engineered ottoman stitch with a rib mock neck for a stylish on-course look. It features a jersey body and sleeves, elongated cuffs, and a ribbed hem for a refined finish.
Chev Gradient Sweater: This chic fashion sweater features logo buttons and contrast-tipped rib trim for effortless on-course style. Its modern design makes it a perfect piece for transitioning from the tee box to the clubhouse.
WeatherSeries
The AW26 WeatherSeries is built on the concept of protection of the body, balancing structured durability with cosy textures.
Lightweight Layers: Featuring the Double-Knit Vest and the Lux Touch Textured ¼-Zip, both treated with Aquapel water repellency for versatile, year-round protection.
Cosy Midweights: Designed for the walking golfer, new midweight pieces include anti-abrasion shoulders to provide durability when carrying a golf bag.
Insulated Options: The premium new Hybrid Full-Zip Jacket and Vest lead the outerwear category, featuring PrimaLoft insulation and a sustainable blend of recycled nylon and carbon-zero materials.
For information about becoming a Callaway Apparel stockist, call +44 (0)1376 504395 or emailcallaway.europe.apparel@pery.com