Growth doesn’t come from guessing. It comes from knowing who’s actually on your range: protecting what the players who already love it love and fixing what’s missing for the ones who are close but not quite hooked.
At Golf Business Expo on 7th October, at Sywell Aerodrome, Nick Longley, co-founder of Inrange, joins the panel discussing “Growing the Business of Golf” to talk about what’s actually driving revenue and retention, and why knowing your players beats guessing every time.
Nick has a strong background in finance and business management that saw him excel in various roles across both consulting and private equity. Nick co-founded Inrange Golf and plays a pivotal role in steering the company’s strategic direction, overseeing customer and partner engagement, and fostering innovation in the Inrange software suite.
Nick Longley, co-founder of Inrange
Under his leadership, Inrange has rapidly emerged as a trailblazer in the golf industry with over ¼ billion balls tracked per year across 16 countries, and created purpose-built software that is uplifting current (and unlocking new) revenue for all operators.
Inrange gives operators that insight: real data on who’s playing, how often, and what keeps them coming back, so decisions are based on players, not guesswork.
Some of the UK’s most successful driving ranges are powered by Inrange and Nick’s commitment to delivering unparalleled value to golfers and driving ranges alike, is a huge part of their success.
For club owners, managers directors of golf, buyers and suppliers, the Golf Business Expo is a great opportunity to connect with key players and discover the products, services and ideas shaping the future of the game.
