Salgados introduces on-course drone delivery service

Portuguese club launches Europe's first on-course F&B drone delivery service.

Golfers can order food and drinks to be delivered by a drone to wherever they are on the course
Golfers can order food and drinks to be delivered by a drone to wherever they are on the course

Salgados Golf Club in Portugal is introducing Europe’s first operational on-course drone delivery service which will allow golfers to order food and drinks, then have them delivered on the golf course via drone.

The new delivery service offered by the Algrave-based club is simple. Golfers order food and drinks by messaging the club via WhatsApp, where an AI concierge sends the order directly to the club’s point-of-sale system for staff to prepare and package before it is collected and delivered by drone to them on the course, with payment processed through the same system.

The drone and AI fulfilment network are operated locally under their own regulatory licenses and approvals for efficient and comprehensive coverage across the golf course terrain.  

“Integrating this unique delivery option and AI concierge technology enhances our ability to serve golfers efficiently and in a memorable way,” said Jon Schauder, Troon Executive at Salgados Golf Club. “Advances in technology streamline the ordering process, allowing golfers to enjoy our service quickly via drone in addition to our buggy bar.”

“This service is yet another step by the team at Salgados Golf Club in their commitment to provide an incredible golf experience,” said Troon Senior Vice President Ricardo Catarino. “We congratulate Jon and his team on never resting on their past accomplishments and being willing to look at new ways to delight their guests. Salgados Golf Club has always been a favourite play in the Algarve and it just keeps getting better and better.”

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