Zen Management Group, the operator behind a growing number of golf facilities across Florida, has chosen Inrange to power three of its new venues.
ZenSwings, ZenSprings and ZenOaks will all feature Inrange ball-tracking technology, with go-lives rolling out over the coming months.
It also marks a change of technology supplier for the Zen Management Group to Inrange.
With range technology already deployed across its two existing locations, Zen Management Group understands both the operational demands of peak traffic and the key metrics required for ongoing analysis. In selecting technology for its three new sites, the operator opted to partner with Inrange.
Inrange turns open-air ranges into connected, measurable experiences: structured practice, competitions and shot data that bring players back, and clear visibility for operators on how their bays are being used. Inrange already powers just under 100 driving ranges worldwide.
Gary Mancini, CEO at Zen Group, said: “Across our Zen-branded golf properties, we’re building places where golf brings people together. We chose Inrange to help make the game more welcoming, more social and more exciting, whether you’re chasing a personal best or picking up a club for the first time. Our vision is to turn the range into a destination where friends compete, families connect and more people discover a reason to love golf.”
Nick Longley, co-founder of Inrange, added: “Zen is reviving local golf clubs and making them places people want to spend an evening, not just a round. They’ve used range technology before and know what good looks like, so choosing us for three new venues carries weight.
“Our part is to strengthen what they already do well: serious practice for golfers, games that bring groups of golfers back, and an easy, fun night out for people who’ve never held a club. Then the data shows Zen what’s working.” said