Golf simulator specialist targets £10m turnover as international growth accelerates

Golfbays, the family-run business based in Holmes Chapel, has  expanded its international footprint to meet growing demand overseas, opening additional sites in the US, the Netherlands and Australia.

The Golfbays team
The Golfbays team

Cheshire-based golf simulator specialist Golfbays has reported a record year of growth, as demand for at-home and venue-based golf simulation continues to rise. This comes after the business completed a management buyout (MBO) in 2025.

For the year ended 31 May 2025 Golfbays reported increased sales of 75%, increasing from £3.2m to £5.6m, and is forecasting turnover of more than £10m this financial year.

The family-run business, based in Holmes Chapel, has also expanded its international footprint to meet growing demand overseas, opening additional sites in the US, the Netherlands and Australia.

Founded by managing director and former PGA professional Rob Hart, Golfbays has grown to a team of 12 full-time employees, supplying golf simulator equipment to consumers and supporting operators offering golf simulation experiences.

Golfbays’ recent growth follows its MBO in March 2025, advised by independent accountancy and advisory firm JS, that supported on the transaction with accounting, tax and advisory expertise.

JS has been a strategic partner to Golfbays since its incorporation in May 2020, providing ongoing accounts and tax compliance services, payroll and advisory support as the business has scaled.

Rob Hart, managing director of Golfbays, said: “Growing Golfbays from an idea into a thriving business has been hugely rewarding. This latest year of record sales reflects the hard work of the team and our ability to stay ahead of where the market is moving – from home set-ups through to high-quality commercial simulation venues. The MBO was a key step to getting the platform to move faster and expand internationally.”

Emma Birchall, accounts partner at JS, added: “Owner-managed businesses like Golfbays need more than just basic accounting and compliance; they also need the strategic advice that matches the pace and agility of their growth ambitions. From the MBO through to the next phase of global growth, it’s been a pleasure to work with Rob and the team to bring clear advice that informs their decisions with clarity and confidence. It is a standout regional growth story, with no indications of slowing down, and we’re excited to continue supporting Golfbays through its next phase.”

Let Google know that GBN is a preferred source for your golf business news

What did you think of this article?
Share your thoughts
Your feedback will be used in accordance with our Privacy Policy.

GolfBusinessNews.com, or ‘GBN’ as many people refer to it, is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. Sponsored posts are not accepted and we are independent of all special interest groups.

Click here to sign up for our free twice weekly golf industry news summary

Subscribe