Golfbreaks has announced golf content creator James Wilson, known to his audience as @short.side, as its newest brand ambassador.
Wilson will travel with Golfbreaks across the globe, sharing some of the best destinations and experiences golfers can enjoy with a club in their hand.
Wilson has established himself as one of golf’s most influential creators, sharing stories from courses around the world and taking on some of YouTube’s most captivating golf challenges.
His content blends honest, relatable golf with a genuine love of travel, making him a natural fit for a brand built on helping golfers discover new places to play.
As part of the partnership, Wilson will be creating content that brings the full golf holiday experience to life. From the courses themselves to the resorts, food and culture that surround them, his series will give golfers an authentic look at what a Golfbreaks trip offers before they book.
The partnership reflects Golfbreaks’ continued investment in creator-led content, reaching a new generation of golfers through the channels where they discover and plan their golf.
See also the Premium Entry for Golfbreaks in The Golf Owners Operators and Developers Directory