TeeGo, a leading golf simulator business, has secured a seven-figure investment as it expands across the UK’s capital to cope with the demand for indoor golf, with the amount of rounds played indoors in London predicted to surpass outdoor golf in a year.
TeeGo has secured the investment from Middleton Enterprises, the family office of Jeremy Middleton, co-founder of HomeServe which sold for £4.1bn, and will expand from six sites to 20 across the UK in the next two years. It has gone from one to six sites in London over the last two years, and is now targeting venues in cities like Birmingham, Manchester and Nottingham.
Based in urban areas, the business – which currently has six outlets in London (Putney, Hampstead, Angel, Balham, Battersea and Hackney Wick) – is set to become the largest dedicated indoor golf clubhouse networks in the UK. In the last year alone, the company logged 6,000 rounds of golf played – an increase of 155%.
Jay Patel, CEO of TeeGo, said: “In a year’s time, we predict that more people will be playing golf indoors than on a traditional course outside – because it can be expensive, time consuming and there are fewer and fewer courses. At TeeGo you can pick from more than 400 virtual courses around the world and play 18 holes in 30 minutes.”